Personal Brand Audit
Imagine your personal brand as the unique story that the world reads about you. It’s not just a mix of your professional achievements and personal values; it’s your complete narrative that sets you apart. We believe that a strong personal brand is an essential tool for anyone looking to make a mark in their field. Whether you’re an entrepreneur, a creative professional, or simply someone aiming to showcase their potential, your personal brand is your signature in the digital world. Through our expertly crafted personal brand audits, we help you understand, refine, and elevate this signature, ensuring it resonates with your audience and aligns with your goals. Your personal brand is more than your online presence; it’s the essence of who you are and what you stand for. And we’re committed to making it shine!
During the strategic process we will:
- Online presence analysis: we take inventory of your current digital footprint across the various platforms, and evaluate for consistency and impact.
- Content review: we assess the quality, relevance, and effectiveness of your posted content, including social media posts, blogs, videos, and articles.
- Visual identity check: looking at your visual elements (which can include logo’s, colors, or photographs), we assure they accurately reflect your brand personality.
- Personal values alignment: we dive deep to ensure your personal values and mission are clearly communicated and aligned with your brand
- Audience engagement: analyzing the nature and level of engagement with your audience, including feedback and interaction patterns, we evaluate the interaction between you and your audience.
- Messaging and voice consistency: we review your communication style and brand messaging, and analyze it for consistency and authenticity.
- SEO and visibility assessment: how easy is it to find and discover your brand online through search engines? We’ll check and see!
- Competitor scan: for growth, we’ll have a look at how your brand stands out from competitors in your niche.
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Our team
We are a team of global, multi-lingual consultants who come together to deliver best-in-breed, leading-edge solutions to organizations of all sizes, regions, and verticals.
We are creative, strategic, commercial, analytical, functional and technical. Consumer Insight gurus, Integrated MarketingCommunication Strategists, Business Developers, Graphic Designers, Web Designers, Data Analysts, Project Managers, Database Designers, Solution Architects, and Oracle ERP Cloud Implementers, our consultants work, have worked, or have been involved in projects for the prestigious list of clients listed here, among many others.
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Maruja Bogaard, MMC
Managing Director & Principal Strategist
Connect with Maruja on LinkedIn
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